Around one in four people use social media worldwide. But how many of us actually use it to seek out employment opportunities or bag an interview with a dream employer?
Showcasing your personality and career aspirations online could help you on the road to success. Social media is one of the first places a prospective employer will look to learn more about you and your skills.
If you’re considering an apprenticeship when you leave school or college this Summer, then making yourself stand out against other candidates is important. One of the ways in which you can do this is online.
Not sure how to effectively use social media to build an online resume? We’ve got it covered:
- Research, research, research. Before applying for a position, look at a company’s social media accounts. Follow, connect and engage with the organisations you might be interested in working with. Here you can gain up to date knowledge about a company’s mission, plans, values, strategies and ethics. It takes time to understand the essence of a company but following via social media can keep you up to date with a company’s most recent activities so you can ‘wow’ them in an interview with all your knowledge!
- Linkedin. Ensure you complete a Linkedin profile; this includes an image, your skillset and a brief background about yourself. Start to make connections with professionals in your desired industry and explain the type of role you are looking to find. Linkedin also gives you the ability to show-off your work. Uploading articles, blog pieces and presentations will give recruiters a sneak peek into your performance and quality of work.
- Twitter. Twitter is great for finding and connecting with potential employers but having a solid Twitter account can also help job candidates to build credibility and gain a better search ranking result in Google. Sharing and commenting on industry news on this platform is also critical for demonstrating a passion for your chosen field.
- Be professional. It’s time to remove those party pics. They may have received a lot of likes at the time but they certainly won’t improve your chances of landing a dream job and impressing potential employers. Additionally, make sure you consider your status updates carefully. Think about how you want to come across to potential employers and remember its not just outrageous party photos that could damage your job prospects; anything that is deemed offensive could be detrimental.
- Apprenticeship Providers. Following apprenticeship and training providers on social media is also handy way to keep up to date with the opportunities available to you. They may not have your dream vacancy advertised but that doesn’t mean they won’t be able to help you find one. Contact them directly via social media or via their website to let them know about the types of role you’re interested in… don’t be afraid to introduce yourself!
If you need help finding the right apprenticeship, get in touch today.
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